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OmniVision Technologies Introduce OV7727 for High-End Imaging Cameras

The OmniVision Technologies, a global promoter of improved digital imaging, has launched an advanced 1/13-inch VGA sensor, the OV7727, for the deluxe micro thin notebook camera market. This unique sensor is fabricated with backside illumination technology, OmniBSI™.

The high operational ability and flexibility along with a discrete compact component of the sensor allows its assimilation into the camera with less than 2mm liquid crystal displays (LCDs) for use in netbooks, next-generation notebooks and micro computers.

The OV7727 VGA sensor

Featuring an OmniBSI pixel in the range of 1.75 microns, the advanced OV7727 VGA sensor promotes high-definition video conferencing with quality images in the ultra low light sensitivity range of 1300 mV/lux-sec. It also permits whole camera modules with 2.2 mm and with low height suitable for handy devices and that are radically thin for future use.

According to Nicholas Nam, senior product marketing manager of OmniVision, the VGA sensors are supposed to be cost-effective and low-end products while being highly productive in performance and meeting the cost and miniaturization needed for high-end, next generation notebook cameras. He also remarked that by using progressive pixel technology, the company can fabricate advanced notebook cameras marking its premiership in the digital imaging sector.

The OV7727 is user-friendly and provides complete guidance for resolution, output data format and quality, offering sub-sampled, full framed, scaled or windowed 8-bit or 10-bit images in the RAW RGB layout over a serial MIPI port or a parallel DVP connection for multiple and single camera operations. The improved serial boundary interface aids single controller multi- cameras and touch screen operations

The OV7727 supports a complete series of high-end imaging, which can be scheduled through the camera control interface, including gamma correction, automatic white balance and exposure control and defect pixel correction.

The OV7727 is accessible only for trial now and large scale production will commence in September 2010.

Source: http://www.ovt.com

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