LORD Corporation announced the addition of Collin Parker as marketing communications specialist on the LORD MicroStrain® Sensing Systems team. Parker is responsible for coordinating marketing activities, including trade shows, search engine optimization (SEO), search engine marketing (SEM), and print and online advertising. He brings more than 20 years of marketing and communications expertise to LORD MicroStrain.
Prior to joining LORD Corporation, Parker spent five years as marketing director at Essex Resort & Spa in Burlington, Vt., after starting his career as a broadcast journalist. He also served several years as a public relations coordinator at Fletcher Allen Health Care, the region’s largest hospital.
“I am very pleased and excited to welcome Collin to the LORD Corporation MicroStrain team,” said Tom Smith, senior manager of sensing systems marketing and sales. “I am confident his abilities will prove a vital asset as we look to strengthen our communications strategy and better serve our customers.”
About LORD Corporation
LORD Corporation is a diversified technology and manufacturing company developing highly reliable adhesives, coatings, motion management devices, and sensing technologies that significantly reduce risk and improve product performance. For nearly 90 years, LORD has worked in collaboration with our customers to provide innovative aerospace, defense, automotive and industrial solutions. With world headquarters in Cary, N.C. and 2012 revenues in excess of $860 million, LORD has more than 2,900 employees in 25 countries and operates 15 manufacturing facilities and nine R&D centers worldwide. LORD actively promotes STEM education and many other community engagement initiatives where we work and live. For more information, visit http://www.lord.com.
About LORD MicroStrain®
LORD MicroStrain® Sensing Systems is a product group of LORD Corporation. The range of LORD MicroStrain® sensing solutions includes inertial measurement systems, micro-displacement transducers, wireless sensor networks and energy harvesting technologies. Solutions range from rapidly deployed test and measurement to long-term embedded health monitoring. Applications include structural health monitoring, condition-based maintenance, navigation and control, environmental monitoring, and rotating component health. Recognized as a leader in the sensor industry, LORD MicroStrain has received numerous product innovation awards. For more information, visit http://www.microstrain.com.